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“You are only as good as your last creation.” With that being mentioned; Why not develop on the latest logo lifestyle leisurewear tracksuit into an actual clothing collection? While in the moment of still promoting the first leisurewear tracksuit and researching the movements of other brands, noticed that we need to add much more clothing products to the brand wardrobe. Chose to use this new collection to expand the brand markets with different clothing categories. This style of fashion design process stems from our brand owner’s knowledge of fashion and how he was taught to research and make a storyboard of a step-by-step journey towards the final clothing product.
It has been a long time since we created a storyboard for any of our clothing collection so this will be a great moment in time to design some on trend graphic storyboards that can help to promote our new creations.
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Happy to say that this is a monumental moment for this brand. It has been months of planning for selecting the right artwork for the labels and patches for the new ‘Leisure Lifestyle’ clothing collection and now that everything has arrived it still feels unreal. With the help of logo labels and embroidery patches this tracksuit design represents a new brand awareness. The type of awareness that may remind consumers where the inspiration came from. It is good to create and build something that started from a dream, but it is also important to show respect to those other brands that inspire that dream. Not only is it important to show respect but you can also try and achieve more than what they did and that is where the marketing and promotion plays a big part of the journey. Regarding the market; It is good to people watch and see their reaction when wearing the new tracksuit. The reaction is always good, as it could be a strong sign that consumers are tired of seeing the regular everyday plain logo tracksuits. Our design team was in the process of creating our own plain logo patch tracksuit collection, but due to vision response given to this leisurewear logo tracksuit the team has decided to stay on track with selecting new colourways for the next leisurewear tracksuit design.  As mentioned on the last blog, the next creative step after documenting the logo patches and labels is to do an introduction style photoshoot which will highlight the meaning of living in your own leisure with the help of casual sportswear mixed with a utility clothing style.  Leisure Lifestyle Tracksuit
SHOP NOW Logo Leisurewear Tracksuit (dresdeco.com) #black #whitestripes #cotton #leisure #leisurewear #casual #casualwear #sportswear #utility #ukclothingbrand #lifestyle #lifestylebrand #DresdecO As the last piece of the collection puzzle is about to present itself it would be hard not to sit back and think about the journey up to this point in time. For those who have been following the creative journey then you will know that this brand showcased images of every piece of the collection before completion; From the boxes of original different size tracksuit designs to the accessory pieces that goes with the tracksuits like the embroidery patches and clothing labels. Most clothing brand owners may think; Why not just complete the whole collection first? We are all here to inspire others along their journey in life. Instead of replying to constant emails why not display the journey of creativity. The brands that may have inspired us along the way will naturally have an impact on how we display our style of work. Other thing is that when you have come a long way with building something from nothing it would be nice to document the journey from a point of reflection.  A logo label is a symbol used to identify a company that brings instant public recognition, also uses fonts and images to convey a unique visual identity to represent and communicate your brand. The next step from here is to arrange a photoshoot for this leisurewear tracksuit collection. This is when the representation of the marketing strategy takes over. Displaying different images based around this leisure lifestyle product. Showing the steps to the final creation also shows the quality of work and effort put into this brand. Attention to detail and creativity is paramount with a self-made brand. There is always a creative moment over here. Whatever relatable item that is available can be showcased as a key particular of this journey. On this current article we would like to bring light to a key item will be featured on our clothing products going forward. Not only is this new item a key addition but also a sign of growth. This item is the “Embroidery Logo Patch”  As a Leisurewear clothing brand, it is vital that this brand stands out with all the other brands by bringing awareness with the power of a logo patch.  With the long-waited arrival of the new leisure logo tracksuit still in the making, thought we could add this new embroidery logo patch to the long-awaited product launch. Once you receive a well-made product there will always be a creative way to market your brand. If you understand the meaning of the brand name, then you will know that there will always be some form of artwork that aligns with our clothing products. As you may have notice, it has been three months since our last blog post, but all good things come to those who appreciates a well thought of clothing collection. Due to creative experience this brand decided to focus on the most time-consuming part of the clothing collection first then added all the secondary extra elements afterwards which can be to most non creative minded people the most creative part of the whole creative process. Most consumers may wonder; “Why would you put out the black tracksuit first instead of the other hues on the collection?” To be honest with our followers, this brand just wanted to draw more attention the actual design and not the palette of the tracksuit. Just remain us and our followers, we have one other key part of this current collection to market and promote so stay tuned.
This is just a taste of what is to come from an idea that is inspired from the sportswear brands from the 1980’s. Leisurewear Tracksuits Collection Artwork #artwork #illustration #images #layout #tracksuit #black #grey #brown #whitestripes #leisurewear #casualwear #ukclothingbrand #lifestyle #lifestylebrand #DresdecO As mentioned in a previous blog article; Once you receive a well-made product there will always be a creative way to market your brand. What I see when I look at these promotional photos is the first chapter of marketing, promoting and selling the first tracksuit of a three-piece collection. The marketing and promoting side will always be the most challenging part due to selecting the right type of images for brand promotion posters and the selling side will also bring awareness to the brand of who our customers are. Part of the process is the encouragement from the people outside of the brand like the business owners that are familiar with this clothing brand. These helpful owners would ask; "When I will give them these brand posters?" After our networking conversation I would take mental notes of where the best spots would be in their business for the posters while on store visit. With the aid of the procreate tool and unreleased brand product posters, I wanted to start this campaign by creating a simple and plain page layout that will catch the attention of consumers of all ethnic backgrounds and age ranges.  If you don’t this promotional poster in your local store, then you will definitely see this image on all our social platforms. This is just a taste of what is to come from an idea that is inspired from the sportswear brands from the 1980’s. Leisure Lifestyle Tracksuit Promo Poster #promotional #promotion #promoposter #procreate #fonts #image #layout #tracksuit #black #whitestripes #preorders #available_now #leisurewear #casualwear #ukclothingbrand#lifestyle #lifestylebrand #DresdecO “What do you see when you look at our latest brand product?” What you see at this stage of production is a product that is not complete, but who wouldn’t take promotional photos to share the joy of a new chapter for this small brand. What I see when I look at this clothing item is lots of different colorways and marketing campaigns. The type of campaigns that can take this brand to another branding level of exposure with aid of different image backgrounds and the people that will be selected to model this product. The type of garment colorways that work well with the current weather season. What I see when I look at these promotional photos is the first chapter of marketing, promoting and selling the first tracksuit of a three-piece collection. The marketing and promoting side will always be the most challenging part due to selecting the right type of images for brand promotion posters and the selling side will also bring awareness to the brand of who our customers are. Meaning that, the customers that can afford the asking price are our target audience.  Also see the marketing campaigns from this product targeting all sort of demographics, ranging from different age ranges and social backgrounds. Other than the offline marketing plans, there is also lots of room for exposure within the world of sports and movies. I guess the future seems bright for this new sportswear clothing item but for me to get where I think this product should be I need to work at it. Stay tuned. #black #white #streetwear #cozywear #homewear #outfit #DresdecO As a person with a loyal personality, I thought I would update our consumers / customers about our new clothing products, which is getting a lot of attention from the loyal customers of the brand. After receiving the first sample from the selected clothing design, the owner decided to make a few changes due to a couple of missing keys features on both samples and an inspired mind-state. The first change was made by giving this suit a more of a casual look instead of a street silhouette. By opting for a collar instead of a hood, also to add a matching colour zip to contract the stripes. Once you receive a well-made product there will always be a creative way to market your brand. Other than researching what other brands have done in the past, you can also find inspiration for our every lives. Which can make any market campaign a never-ending process.
Inspiration for this tracksuit design comes from sportswear brands of the 1980’s and the legacy that these brands have captivated in the visual world of documentaries and movies. If you are a fan of sportwear fashion, then you may need to buy attention to what is about to be released from the developments of this first tracksuit design. New Casual Tracksuit. coming soon Ever since this brand has started, we have been experiencing months of answering emails from manufacturers about us working together and making a creative decision to collaborate. We are glad to announce that, a decision was made to respond to one of the manufacturers to take this brand to another level. For those creative minds out there, that knows what it feels like to have your design made on a mass level, then you know what it means to see your 1st product sample. Must admit that the driving force and encouragement from wanting to take this brand to another level came from being a part of this creative industry and witnessing other brands progression from an idea to actual clothing products. Once we made that connection with our new mass making contact, we decided to select a tracksuit collection, which has always been a stand-out collection in the brand design folder to be made up. This stand-out selection will also represent this brand as a flagship clothing collection.  Like most new connections, you must find a common ground of creative understanding to get where you want your designs to look like. When you find that common ground between all parties, that is when the magic happens. That same type of magic that made you think about starting a clothing brand and wanting to create new garments every given season of the calendar year. New Logo Lifestyle Tracksuits. coming soon They say absence makes the heart grow fonder. Well in the case of our brand owner it may seem like an absence to on-lookers but his heart for fashion equals the passion that can never be erased.  To on-lookers that may think that nothing has been going on with this brand, these new poster style wardrobe collection images will prove that there are good things to come for DresdecO. Another vital part of this creative absence comes from understanding a new digital tool that will create a whole new creative approach to this brand; Procreate.  Other than arranging influencers and models to wear our latest designs, we would also like to provide garment wardrobe based images as a style guide to showcase to our brand consumers P.S. - There will be much more poster style images coming soon. Available to order; DresdecO.com/store #joggers #sweaters #black #white #puffprint #screenprint #logo #logolifestyle #streetwear #cozywear #homewear #outfit #DresdecO |
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