Promoting products through celebrity status is nothing new but how about empowering the common people that really made you who you are today.
If you ever been apart of the rag-trade then you would know that your average consumer looks for in a garment is fit and comfort and also
making a statement.
As an Art based Lifestyle Brand, part of the creative mission is to assist our consumers on an artistic journey filled with colourful staple clothing products and relatable care-free font style print designs.
Empowering your consumer is just the same as trying to sell them a product that allows them to know they self-worth and that we are ALL here
for a real purpose in life.